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When Talent Isn't Enough: Business Basics for the Creatively Inclined

ebook

Too many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, self-employed copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive while self-employed.

The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

When Talent Isn't Enough offers extensive, practical, and easy-to-apply business advice for writers, designers, and other self-employed creatives who want to:

  • Select a viable business model

  • Market themselves alongside seasoned pros, in-house talent, and established agencies

  • Understand the legalities of doing business

  • Overcome challenging situations with clients

  • Embrace self-promotion as a solo professional

  • Cultivate lasting client partnerships

  • Improve their innate abilities and expand on their skill sets

  • Run a profitable, fulfilling business

    When Talent Isn't Enough provides the foundation that any writer, designer, illustrator, or Web developer needs to create lasting success as an entrepreneur.


  • Expand title description text
    Publisher: Career Press

    Kindle Book

    • Release date: January 21, 2013

    OverDrive Read

    • ISBN: 9781601635433
    • Release date: January 21, 2013

    EPUB ebook

    • ISBN: 9781601635433
    • File size: 2120 KB
    • Release date: January 21, 2013

    Formats

    Kindle Book
    OverDrive Read
    EPUB ebook

    subjects

    Business Nonfiction

    Languages

    English

    Too many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, self-employed copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive while self-employed.

    The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

    When Talent Isn't Enough offers extensive, practical, and easy-to-apply business advice for writers, designers, and other self-employed creatives who want to:

  • Select a viable business model

  • Market themselves alongside seasoned pros, in-house talent, and established agencies

  • Understand the legalities of doing business

  • Overcome challenging situations with clients

  • Embrace self-promotion as a solo professional

  • Cultivate lasting client partnerships

  • Improve their innate abilities and expand on their skill sets

  • Run a profitable, fulfilling business

    When Talent Isn't Enough provides the foundation that any writer, designer, illustrator, or Web developer needs to create lasting success as an entrepreneur.


  • Expand title description text